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master's thesis
Primjena Balanced Scorecard metode u funkciji povećanja uspješnosti poslovanja
2024. urn:nbn:hr:151:741924
Varga, Tatjana
Josip Juraj Strossmayer University of Osijek
Faculty of Agrobiotechnical Sciences Osijek
Department of Bioeconomics and Rural Development

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Varga, T. (2024). Primjena Balanced Scorecard metode u funkciji povećanja uspješnosti poslovanja (Master's thesis). Osijek: Josip Juraj Strossmayer University of Osijek, Faculty of Agrobiotechnical Sciences Osijek. Retrieved from https://urn.nsk.hr/urn:nbn:hr:151:741924

Varga, Tatjana. "Primjena Balanced Scorecard metode u funkciji povećanja uspješnosti poslovanja." Master's thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Agrobiotechnical Sciences Osijek, 2024. https://urn.nsk.hr/urn:nbn:hr:151:741924

Varga, Tatjana. "Primjena Balanced Scorecard metode u funkciji povećanja uspješnosti poslovanja." Master's thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Agrobiotechnical Sciences Osijek, 2024. https://urn.nsk.hr/urn:nbn:hr:151:741924

Varga, T. (2024). 'Primjena Balanced Scorecard metode u funkciji povećanja uspješnosti poslovanja', Master's thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Agrobiotechnical Sciences Osijek, accessed 30 January 2025, https://urn.nsk.hr/urn:nbn:hr:151:741924

Varga T. Primjena Balanced Scorecard metode u funkciji povećanja uspješnosti poslovanja [Master's thesis]. Osijek: Josip Juraj Strossmayer University of Osijek, Faculty of Agrobiotechnical Sciences Osijek; 2024 [cited 2025 January 30] Available at: https://urn.nsk.hr/urn:nbn:hr:151:741924

T. Varga, "Primjena Balanced Scorecard metode u funkciji povećanja uspješnosti poslovanja", Master's thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Agrobiotechnical Sciences Osijek, Osijek, 2024. Available at: https://urn.nsk.hr/urn:nbn:hr:151:741924

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Metadata
TitlePrimjena Balanced Scorecard metode u funkciji povećanja uspješnosti poslovanja
Title (english)Application of the Balanced Scorecard method in the function of increasing business performance
AuthorTatjana Varga
MentorLjubica Ranogajec (mentor)
Committee memberJadranka Deže (predsjednik povjerenstva)
Committee memberTihana Sudarić (član povjerenstva)
GranterJosip Juraj Strossmayer University of Osijek
Faculty of Agrobiotechnical Sciences Osijek
(Department of Bioeconomics and Rural Development)
Osijek
Defense date and country2024-09-26, Croatia
Scientific / art field,
discipline and subdiscipline		BIOTECHNICAL SCIENCES
Agronomy
Economics
Abstract
U radu je opisana i primijenjena metoda Balanced Scorecard (BSC) u funkciji povećanja uspješnosti poslovanja te primjena na obrtu Adnovas iz Bilja, koji se bavi poljoprivrednom proizvodnjom. Metoda BSC, koju su razvili Robert D. Kaplan i David P. Norton, integrira financijske i nefinancijske pokazatelje poslovanja kroz četiri ključne perspektive: financijsku, perspektivu kupaca, perspektivu internih procesa te perspektivu učenja i rasta. Primjena BSC metode u Adnovas obrtu pokazala je potencijal za poboljšanje poslovne uspješnosti putem strateškog planiranja i upravljanja kroz sve četiri perspektive. Zbrajanjem ukupnih ocjena svake perspektive dolazi se do ukupnog postignuća Adnovas obrt-a pri čemu ukupni broj bodova iznosi 5,33. U odnosu na planirane rezultate može se zaključiti kako bi obrt mogao poboljšao svoje poslovanje za približno 6% uz provođenje dobrih kontrolnih mjera u proizvodno poslovnom procesu.
Abstract (english)
The thesis describes and applied the Balanced Scorecard (BSC) method as a function of increasing business success and its application to the trade of Adnovas, a family-owned agricultural business in Bilje. The BSC method, developed by Robert D. Kaplan and David P. Norton, integrates financial and non-financial business indicators through four key perspectives: financial, customer, internal process, and learning and growth perspectives. The application of the BSC method in Adnovas showed the potential for improving business performance through strategic planning and management through all four perspectives. By adding up the total scores of each perspective, the overall achievement of Adnovas obrt is reached, where the total number of points is 5.33. In relation to the planned results, it can be concluded that the trade could improve its operations by approximately 6% with the implementation of good control measures in the production and business process.
Keywords
Keywords (english)
Languagecroatian
URN:NBNurn:nbn:hr:151:741924
Study programmeTitle: Agroeconomics
Study programme type: university
Study level: graduate
Academic / professional title: magistar/ magistra inženjer/inženjerka agroekonomika (magistar/ magistra inženjer/inženjerka agroekonomika)
Type of resourceText
File originBorn digital
Access conditionsOpen access
Terms of useLicence In copyright icon
Public notediplomski rad
Created on2024-12-05 07:44:20